Last Updated: April 10, 2026
This Cookie Policy explains how West Coast Wellness (“we,” “us,” “our”) uses cookies and similar tracking technologies on https://wc-wellness.com (the “Site”).
We use TrustArc as our Cookie Consent Management Platform (CMP) to ensure compliance with applicable privacy laws, including GDPR and New Jersey requirements.
This Cookie Policy should be read together with our:
- Privacy Policy
- Terms & Conditions
- Opt-Out Preferences Policy
- Disclaimer
- Imprint
1. What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help the Site function properly, improve your experience, analyze performance, and support regulatory requirements such as adult-age verification.
Cookies may be:
- Session cookies: deleted when your browser closes
- Persistent cookies: stored until they expire or are deleted
- First-party cookies: set by our Site
- Third-party cookies: set by external platforms (e.g., analytics, embedded features)
2. Use of TrustArc Cookie Consent Manager
We use TrustArc to manage cookie permissions consistent with global privacy laws. TrustArc enables us to:
- Display a cookie banner upon first visit
- Provide granular cookie categories (necessary, analytics, functional, advertising)
- Block non-essential cookies until you provide consent (where required)
- Store, log, and manage consent preferences
- Allow you to update or withdraw consent through a “Cookie Settings” link
- Automatically tailor the banner based on your region (e.g., GDPR locations)
You may update your cookie preferences at any time in the Site footer under “Cookie Settings”.
3. Types of Cookies We Use
3.1 Strictly Necessary Cookies
These cookies are essential for the Site to function. They cannot be turned off in our systems.
They support:
- Core website features
- Page navigation
- Security and authentication
- Age-verification (21+ compliance)
- TrustArc consent logging
- Form and content loading
Examples include:
- Session management cookies
- TrustArc consent cookies
- Age-gate verification cookies
3.2 Analytics & Performance Cookies
These cookies help us understand how visitors use the Site, allowing us to optimize performance.
They may collect:
- Page views and scroll depth
- Device and browser data
- Referring pages
- General usage patterns
Analytics cookies are only activated after consent where required (e.g., for users in the EEA/UK).
3.3 Functional Cookies
These cookies enhance user experience by remembering:
- Device or browser settings
- User preferences
- Customizations or saved states
These may be optional depending on your cookie preferences.
3.4 Advertising & Marketing Cookies
West Coast Wellness complies with strict advertising and age-restriction rules and does not target minors or use health-based targeting.
Where permitted by law, marketing cookies may be used to:
- Measure engagement with content
- Limit advertising frequency
- Understand general interest categories
- Support responsible adult-use content
Marketing cookies require consent where applicable (e.g., GDPR regions).
We do not:
- Sell personal data
- Target individuals under 21
- Use medical or therapeutic targeting
- Promote illegal cannabis activity
4. Third-Party Cookies
Some cookies may come from third parties including:
- Analytics tools
- Hosting providers
- Embedded content (e.g., video players)
- Security and performance platforms
- Marketing tools (age-restricted, where legally permitted)
TrustArc helps ensure that any third-party cookies requiring consent remain blocked until you opt in.
Third parties have their own privacy and cookie policies.
5. Managing Your Cookie Preferences
You can control cookies in several ways:
5.1 TrustArc Cookie Banner & Consent Tool
- Accept all cookies
- Reject non-essential cookies
- Customize categories
- Withdraw consent at any time
5.2 Browser Controls
Most browsers allow you to:
- Delete existing cookies
- Block all cookies
- Block third-party cookies
- Enable “Do Not Track”
- Control site-specific cookie permissions
5.3 Device Settings
Mobile devices allow cookie and tracking limitations at the OS level.
5.4 Advertising Opt-Out Tools
Where applicable, you may use opt-out tools provided by advertising networks.
Note: Blocking necessary cookies may affect site functionality.
6. Cookies, Age-Restriction Requirements & Cannabis-Adjacent Marketing
Because our content may relate to hemp or adult-restricted products:
- Cookies are never used to target or profile minors
- We do not use cookie data for medical claims or medical-based targeting
- We do not show age-restricted promotions to users who fail age-verification
- Cookies do not override local age-restriction laws
- Marketing cookies (if used) comply with FTC and New Jersey requirements
7. Cookies & GDPR Compliance (EEA/UK Users)
If you are located in the EEA or UK:
- No non-essential cookies are set without explicit opt-in consent
- You may withdraw consent at any time
- We maintain consent logs through TrustArc
- You may exercise data rights under GDPR (see our Privacy Policy)
8. Security & Data Protection
We apply reasonable measures to protect information collected via cookies, consistent with:
- New Jersey’s Identity Theft Prevention Act
- New Jersey Data Breach Notification Law
- U.S. federal data security expectations
- GDPR data minimization and storage limitation
Data collected via cookies is not combined with sensitive information.
9. Updates to This Cookie Policy
We may update this Cookie Policy to reflect:
- Changes in our cookie use
- Updates to TrustArc functionality
- Evolving privacy laws (e.g., GDPR, state-level laws)
- New tracking technologies
- Age-restriction or cannabis regulations
The “Last Updated” date will indicate the most current version.
10. Contact Information
For cookie-related questions or requests, contact us:
West Coast Wellness
1 American Dream Way, Suite A219
East Rutherford, NJ 07073
(551) 248-4947
info@wc-wellness.com
