Effective Date: April 10, 2026

1. Introduction

West Coast Wellness (“we,” “us,” “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit https://wc-wellness.com (the “Site”) or interact with our services.

This Policy complies with:

  • New Jersey data privacy and security requirements
  • New Jersey Identity Theft Prevention Act & Data Breach Notification Law
  • General Data Protection Regulation (GDPR) for EEA/UK users
  • U.S. federal privacy standards
  • Best practices for adult-restricted hemp/cannabis-adjacent businesses

By using the Site, you agree to this Privacy Policy.

2. Scope & Applicability

This Policy applies to personal information collected from:

  • Site visitors
  • Customers and prospective customers
  • Individuals who fill out forms or contact us
  • Newsletter subscribers
  • Individuals interacting with our services in the U.S. or abroad

We operate as a data controller for personal data collected through the Site.

3. Information We Collect

3.1 Information You Provide to Us

When you interact with our Site or services, you may provide personal information such as:

  • Name
  • Email address
  • Phone number
  • Billing/shipping address (if applicable)
  • Payment information (processed securely by third-party processors)
  • Messages or inquiries submitted through forms
  • Marketing preferences or newsletter signups

3.2 Information Collected Automatically

When you visit the Site, we may automatically collect:

  • IP address
  • Browser type and device information
  • Operating system
  • Referring URL
  • Date/time stamps
  • Pages viewed and actions taken
  • Cookie and tracking data
  • General analytics and performance metrics

3.3 Sensitive Information

We do not intentionally collect:

  • Health/medical information
  • Biometric or protected-class data
  • Information from minors

We avoid collecting sensitive data related to cannabis or medical status unless explicitly provided and legally permissible.

4. Legal Basis for Processing (GDPR/UK GDPR)

For individuals in the EEA/UK, we may process data under:

  • Consent
  • Contractual necessity
  • Legitimate interests
  • Legal obligation

You may withdraw consent at any time.

5. How We Use Personal Information

We may use your information for:

  • Providing, maintaining, and improving the Site
  • Processing orders and transactions (if applicable)
  • Verifying age eligibility (21+)
  • Responding to inquiries
  • Sending marketing communications (with consent or where allowed)
  • Conducting analytics and improving Site performance
  • Preventing fraud and ensuring security
  • Complying with legal obligations
  • Supporting responsible operations as an adult-restricted business

We do not use your information to make medical, therapeutic, or health-related claims.

6. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Enable essential Site functions
  • Analyze Site performance
  • Improve user experience
  • Support age-appropriate content controls
  • Personalize or measure marketing (where legally permitted)

Where required (such as in the EEA/UK), non-essential cookies are only activated after obtaining consent.

Users may adjust cookie settings via browser controls or our cookie banner.

7. How We Share Personal Information

We may share information with:

  • Service providers (payment processors, analytics providers, hosting services, marketing platforms)
  • Legal/regulatory authorities (if required)
  • Successor entities in the event of a merger, acquisition, or sale
  • Business partners approved to support legitimate business operations

We do not sell personal information.

All vendors handling data must meet confidentiality and security requirements.

8. International Data Transfers

Personal data may be stored or processed in the United States or other jurisdictions.
 For EEA/UK users, we rely on:

  • Standard Contractual Clauses (SCCs)
  • Adequacy decisions where applicable
  • Other lawful transfer mechanisms

9. Data Retention

We retain personal information only for as long as necessary for:

  • Legal or regulatory obligations
  • Fraud prevention
  • Transactional or accounting requirements
  • Business operations
  • Analytics or marketing (where permitted)

Data no longer required will be deleted or anonymized.

10. Your Rights

10.1 Rights for EEA/UK Users (GDPR)

You may request:

  • Access to your data
  • Correction of inaccurate data
  • Deletion of data (“right to be forgotten”)
  • Restriction or objection to processing
  • Data portability
  • Withdrawal of consent

Submit requests via the contact information in Section 15.

10.2 Rights for New Jersey Residents

While New Jersey does not yet have a comprehensive statewide consumer privacy law, we honor the following rights where permissible:

  • Access to your personal information
  • Correction of inaccurate information
  • Deletion of your information (subject to legal limitations)
  • Opt-out of marketing communications
  • Opt-out of certain data uses

11. Security Measures (New Jersey Compliance)

We follow reasonable administrative, technical, and physical safeguards, consistent with New Jersey’s data protection standards, including:

  • Secure hosting and encrypted connections
  • Access controls
  • Staff training and internal policies
  • Monitoring for unauthorized access
  • Incident response protocols
  • Vendor oversight

No system is 100% secure, but we take reasonable steps to protect your information.

12. Children’s & Minor’s Privacy

This Site is intended for adults 21+ only.
 We do not knowingly collect personal information from anyone under 18 (or under 21 where age-restriction laws apply).

If we learn a minor has provided information, we will delete it promptly.

13. Third-Party Links

The Site may link to external websites not controlled by West Coast Wellness.
 We are not responsible for:

  • Third-party privacy practices
  • Content
  • Security
  • Products or services

Users should review third-party privacy policies before engaging with them.

14. Changes to This Policy

We may update this Privacy Policy from time to time to reflect:

  • Changes in law
  • Regulatory updates
  • Site functionality changes
  • Business practices

The “Last Updated” date will reflect the most recent revision.

15. Contact Information

If you have questions about this Privacy Policy or wish to exercise your rights, contact us:

West Coast Wellness
1 American Dream Way, Suite A219
 East Rutherford, NJ 07073
(551) 248-4947
info@wc-wellness.com